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Be one of the first to experience The Swan, Southwold

By Sarah Groves, also posted in News on

The Swan lounge visualWe're now taking bookings! Book online or call us on 01502 722186 The Swan Hotel has been closed over the last few months to undergo an exciting transformation and is relaunching with a brand new look in mid October 2017.

What's new?

The Swan building dates back to the late 1600s and many of the original features and much of the main structure of the hotel has been retained. We've worked with award-winning design studio Project Orange to reinvent The Swan and celebrate our Suffolk coastal location and intimate link with a long history of brewing and more recently, distilling, with a fresh design aesthetic. The warm, friendly atmosphere is enhanced with subtle design references to Adnams' heritage, such as copper fittings reflecting the distillery, and Adnams' oldest trademark, Southwold Jack' on hand-painted tiles in the bar. There are many more surprises to come - we invite you to come and have a look for yourself from mid October when we reopen! We welcome Lyndon Barrett-Scott as General Manager. Lyndon's team will ensure excellent service, enhanced by Adnams butlers, who'll make you an Adnams G&T on arrival and will ensure each guest has a superb experience whilst staying with us.

The Swan bedroom visualOur rooms

All of our bedrooms have a contemporary coastal feel with hand-made furniture and beautiful lighting. Each room features our specially-made ‘Adnams tallboys’, which house all sorts of lovely things, including a Nespresso machine, a 40” smart TV (with Apple TV in our ‘Outstanding’ rooms), a wireless speaker and an Adnams mini bar jam-packed with your favourite Adnams goodies. Our rooms are classified as Excellent, Fabulous and Outstanding - find out more by calling us on 01502 722 186.

World-class food and drink

There are two dining areas at the hotel: The Tap Room, which seats 50, showcases a broad range of Adnams beers and an informal menu (open from 12 noon until 10pm). The Still Room, which seats 54, is the signature restaurant at The Swan. Elegant yet informal, food will be served here from noon until 3pm and from 6pm until 10pm. There are also two private dining rooms, a cosy lounge for afternoon tea and coffees and a wine room, which is available for tastings and events. For more information and to book your stay call 01502 722186 or email or book online. We can't wait for The Swan to reopen and look forward to seeing you soon!            


Sarah Groves