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Speed dating, but with Beer Bloggers

By sarahhowe, also posted in News on

Over the last four days the European Beer Bloggers Conference 2012 has been taking place in Leeds. On Saturday evening I joined them for the finale of the conference, the Live Beer Blogging event. The premise was simple. Ten breweries are invited to present one beer to a table of 6-8 bloggers for 5 minutes, before moving on to the next table, up to a total of 10 tables. It's a bit like speed dating for breweries! I had the pleasure in presenting our Ghost Ship to the bloggers, a favourite of mine as it's been such a success story for us. The other breweries and beers romancing the bloggers were Marble Brewery with Earl Grey IPA, Roosters Brewery with Assassin Single Hop IPA, Great Heck Brewery with Stormin' Norman American-style IPA, Slaters Ales with Top Totty, Camden Brewery with USA Hells, Innis & Gunn with Scottish Pale Ale (brewed for the Swedish market), Leeds Brewery with Hellfire, Otley brewery with Oxymoron and S.A. Brains with their Dark Ale. So after a short introduction by the hosts from the American Beer Bloggers Conference, the Live Blogging event commenced. Cue the most intense 50 minutes of beer blogging ever seen! Between pouring samples and introducing Ghost Ship and its background story, the 5 minute time slot disappeared in no time and it was time to move onto the next table, and then the next, and the next! There was a slight disaster when the brewery ahead of me poured his samples for my table of bloggers but this was handled brilliantly by the organisers. It was a very intense experience for the presenters of the beer as well as the bloggers who had 5 minutes to blog about the beers coming to their table using Twitter and their blogging websites. However, it was also a lot of fun! After the session had finished there was a chance to chat with all the bloggers afterwards including quite a few who had made the trip from Sweden and The Netherlands. This is when I released my secret weapon, Spirit of Broadside. There was great interest in our newest release from the Copper House Distillery, an 'Eau de vie de Biére' made using bottled Broadside, and many of the attendees were clambering to get a sample and find out more. It was wonderful to meet so many people who I had only ever conversed with on Twitter or Youtube and Rob from Hopzine was very chuffed to find out that he had been quoted on our Ghost Ship presenter. Can't wait for the European Beer Bloggers Conference 2013! Here are the links to the blogs produced during this event: [caption id="attachment_10365" align="alignright" width="300"]Photo courtesy of The Beer Prole Photo courtesy of The Beer Prole[/caption] Beers I've Known Diary of a Hop Head Tale of Ale Eating isn't Cheating Best so far (in Dutch) The Thatchers Arms Rabid about Beer Musings of an Elusive Beer Geek Beer Viking Hopzine The Beer Prole The Ormskirk Baron Hungerlust    

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sarahhowe

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